Last week, Swarovski kicked off the summer season with the Summer Buzz Event at the luxury brand’s boutique at New York’s Rockefeller Center.
The sparkle-fest afforded guests the opportunity to check out Swarovski’s NO REGRETS and OCEAN collections, which feature summertime treats like cocktails, ice cream, and fruit bedazzled in bright and colorful Swarovski crystals. There were insta-worthy photo moments, exclusive giveaways, and special-edition Swarovski beach towels for shoppers.
Swarovski’s influencer friends came through also. Ivana Korda, Chelsea Henriquez, Lily Montasser, and Samantha Sheinson showed shoppers how to style their OCEAN-inspired baubles with #NOREGRETS.
The summer buzz didn’t stop in NYC, though. Shoppers at Santa Monica Place in Santa Monica and Lincoln Road in Miami partied it up too. And now you can keep the sparkle going all summer long with a Swarovski accessory that is the embodiment of the season.