In October, creative visionary Virgil Abloh will debut an exclusive collection of custom-designed bottles of Moët & Chandon’s Nectar Imperial Rosé, reportedly the No. 1 selling rosé Champagne in the U.S. The collaboration is aptly named Moët & Chandon c/o Virgil Abloh.
The Nectar Imperial Rosé usually features a classic gold label, however, Abloh worked for the past year to create to his "all-white take" on the bottle. "Each bottle bares the designer’s signature 'DO NOT DROP' styling while showcasing the Champagne’s prominence and collectors-edition designation," according to press materials.
The collection will be released in two waves. Abloh will unveil a limited number of exclusive 3L jeroboam bottles to friends and family. Fans of the designer and Moët will have the opportunity to purchase 750 ml "ready to wear" bottles in select cities and online at Clos19.com.